6TH ANNUAL MEDICAL TOURISM Conference & Workshop

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Event info

Athens, Greece

12th - 14th, February

Public Sector Healthcare and Insurance Companies

Conference Summary

The well known MTC has its 6th Edition in Athens, Greece: The 3 days business Conference with presentations, panel discussions and B2B power meetings will offer state of the art program and best ever B2B workshop.
The Annual Medical Tourism Conference & Workshop reveals the secrets and best practices on how to excelling patient care and experience, destination development and importance on related industries, marketing strategies, the role of new technologies in the medical tourism industry.

Our B2B Workshop offers B2B Power meetings for healthcare providers and medical tourism facilitators and enablers in an intimate and cozy environment which provides the possibility to directly pitch and develop relationships with your counterparts.

Grasp this learn, discuss, benchmark and network with clinics and hospitals, digital health companies, facilitators, NGOs and governmental institutions that work or have interest to spread their business.
Join us in Athens to a new remarkable experience!

Speakers and experts

Hear from the leading professionals and experts and learn how they are coping with the challenges in the industry

Stelios Kouvaris

Company:
Iatropolis

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Position:
Regional Manager

Company:
Iatropolis

Country:
Greece

Claudia Mika

Company:
Temos International GMBH

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Position:
Founder & CEO

Company:
Temos International GMBH

Country:
Germany

Zahid Hamid

Company:
EuroMedical Tours

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Position:
Director

Company:
EuroMedical Tours

Country:
UK

London Leadership Team

Company:
Cleveland Clinic

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Position:

Company:
Cleveland Clinic

Country:
UK

Stefano Urbani

Company:
Turismo Medico Italia

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Position:
Co-Founder & CEO

Company:
Turismo Medico Italia

Country:
Italy

Anna Guchok

Company:
Dr Prem & Associate

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Position:
Chief Associate

Company:
Dr Prem & Associate

Country:
Ukraine

Ognjen Bagatin

Company:
Poliklinika BAGATIN

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Position:
CEO

Company:
Poliklinika BAGATIN

Country:
Croatia

Daniel Coulton-Shaw

Company:
Global Clinic Rating

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Position:
CEO & Founder

Company:
Global Clinic Rating

Country:
Austria

Claudia Schmiedhuber

Company:
Alpine Health Consulting

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Position:
Founder & CEO

Company:
Alpine Health Consulting

Country:
Austria

2018 Speaker

Zahal Levy

Company:
MediHelp International

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Position:
President

Company:
MediHelp International

Country:
Poland

Rania Kimrakji

Company:
Royalty Consultants DMCC

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Position:
Founder& Managing Director

Company:
Royalty Consultants DMCC

Country:
UAE

Jakub Dejewski

Company:
Fertility Clinics Abroad Ltd | IVF Media

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Position:
CEO

Company:
Fertility Clinics Abroad Ltd | IVF Media

Country:
UK

Lutz Lungwitz

Company:
German Medical Wellness Association

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Position:
President

Company:
German Medical Wellness Association

Country:
Germany

Vidya Rani

Company:
PS MediTour

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Position:
Director - Business Development

Company:
PS MediTour

Country:
Oman

Dr. Prem Jagyasi

Company:
Dr. Prem & Associates

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Position:
CEO

Company:
Dr. Prem & Associates

Country:
India

Agenda

Agenda Learn the latest trends in the industry

09:15 - 10:45
Speaker:
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I THE ROLE OF PUBLIC POLICY IN ADVANCING MEDICAL TOURISM INDUSTRY
  • 2020: The present, the past, the future in medical tourism
  • Successes and existing challenges of implementation of EU cross border directive
    – National Contact Points
    – Patient Mobility
    – Electronic health records (EHR)
    – & more!
  • Becoming Global medical tourism destination: Development & Management
    – What is the role of the destination touristic offer and its impact on medical travel?
    – Is clustering the only way out for local clinics to achieve global success?
    – Is the governmental support essential for development of medical tourism?
11:30 - 13:00
Speaker: Claudia Mika
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II PATIENT FIRST: FROM PHILOSOPHY TO PRACTICE
  • Drivers of choice: What makes a parent choose your clinic?
    – How patients researching the market opportunities
    – Choosing destination for medical travel
    – Which are the XYZ in their decision making
    – What can the clinic do to attract their attention
  • Hospital performance management & meeting patients demands
    – What is the process all about
    – KPIs and Metrics for improving processes understanding patient
  • Making international patient departments patient-centric
    – Why a separate department for international patients?
    – What are the core functions of an international patient department?
    – How to combine hospital and hospitality?
    Claudia Mika, Temos International
14:00 - 15:30
Speaker: Rania Kimrakji
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III VALUE BASED APPROACH IN THE PATIENT JOURNEY
  • Innovation in metrics of patients relationship & treatment
  • Safety of patients as priority of healthcare providers
  • Patient experience trends for 2020 and beyond
    – The Value Proposition as a Healthcare Destination
    – How Technology Facilitates Global Access
    – How to make a unique and remarkable patient experience
    – Customizing patient Journey and experience
    Rania Kimrakji, Royalty Consultants DMCC
16:00 - 17:30
Speaker: Stefano Urbani, Zahid Hamid, Lutz Lungwitz
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IV SERVING PATIENTS FROM DIFFERENT REGIONS WITH DIFFERENT NEEDS
  • Specificities of different markets: How to win patients from around the world?
    – 4 case studies from medical tourism facilitators
    – Discuss the patient’s XYZ in evaluation of health services
    – Business opportunities and challenges working with facilitators from these regions
    – Is the med tour regional or global phenomenon?
    – Can we speak about global customer?
    – Open Q&A
    Stefano Urbani, Turismo Medico Italia Srl
    Zahid Hamid, EuroMedical Tours
  • Medical Tourism patient: A portrait (UX and Marketing personal approach)
    – Who are our patients?
    – Mental model
    – Marketing actions
    Stefano Urbani, Turismo Medico Italia Srl
  • European Medical Tourism trend and its implications/development of Health & Wellness Tourism
    – strong and successful industry worldwide over the past 20 years, both losers and winners in the future
    – It is important not only to use the term as a marketing tool, but also to constantly question
    – The guest / health tourist always has the opportunity to choose a different destination
    Lutz Lungwitz, German Medical Wellness Association
09:00 - 10:20
Speaker: Zahal Levy, Claudia Schmiedhuberm Jakub Dejewski
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V THE ALTERNATIVE ASPECTS OF MEDICAL TOURISM AND THE FUTURE
  • Trends in health insurance and possibilities for reaching new patients
    Zahal Levy, MediHelp International
  • Business development in medical tourism: challenges, opportunities & innovation
    – How can Business Development work in Medical Tourism?
    – What are the challenges and what are the opportunities?
    – Finding new markets
    – Innovation in Medical Tourism – Example: Assistance & Aeromedical Transport Solutions
    Claudia Schmiedhuber, Alpine Health Consulting
  • Supporting delicate patient experience: what can be learned from fertility patients
    Jakub Dejewski, Fertility Clinics Abroad Ltd | IVF Media
11:00 - 12:30
Speaker: Vidya Rani, Daniel Coulton Shaw
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VI NEW MARKETING APPROACHES FOR REACHING NEW PATIENTS
  • Impact of social media on medical travel
    – Social media users worldwide across platforms
    – The science of influence
    – Challenges of social media in healthcare
    Vidya Rani, PS MediTour
  • Digital marketing channels for customer acquisition & retention
    – Online presence for greater sales
    – Are you reaching all the new international patients you’re capable of right now?
    – Digital word of mouth marketing as powerful tool for reputation
    Daniel Coulton Shaw, Global Clinic Rating
  • Panel discussion: The promotion mix
    – What are the proven strategies and tactics to promote abroad?
    – Do public relations boost growth?
    – To what extent call centers help improve sales?
14:00 - 15:45
Speaker: Zahid Hamid
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VII DISRUPTIVE INNOVATION: EXPLORING THE BENEFITS AND CHALLENGES OF ADOPTION OF NEW TECHNOLOGIES
  • Distance provision of services with telemedicine
    – Tele consultation & second opinions. What else for?
    – Cost efficiencies from telehealth on both sides
    – Fear factor, data protection and other challenges
  • Platformization of medical tourism business – are facilitators needed in the modern medical tourism?
    – Advantages to patients and health care providers
    – Filling in the gap – what cause processes covered by facilitators
    – How platforms and marketplaces change the industry?
    – Who are the top-notch enablers in the medical tourism industry?
  • Disruptive technologies in medical tourism
    AI & Big Data in Medical Tourism: Possibilities for Clinics and Hospitals
    – How AI helps detect and cure diseases
    – Where does AI technology apply in Medical tourism
    Blockchain in international provision of health care?
    – Existing possibilities of distributed ledger technology
    – Data protection: Encrypted records and transactions
09:30 - 11:00
Speaker:
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POWER NETWORKING
11:30 - 13:00
Speaker:
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POWER NETWORKING
14:00 - 18:00
Speaker:
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HOSPITAL SITE VISIT

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Event Venue

Venue informations

Address:

Leof. Andrea Siggrou 115, Athina 117 45, Greece

Phone Number:

+30 21 4402 1234

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