MEDICAL TOURISM Conference & Workshop 2020

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Event info

Athens, Greece

12th - 14th, February

Public Sector Healthcare and Insurance Companies

Conference Summary

The well known MTC has its 6th Edition in Athens, Greece: The 3 days business Conference with presentations, panel discussions and B2B power meetings will offer state of the art program and best ever B2B workshop.
The Annual Medical Tourism Conference & Workshop reveals the secrets and best practices on how to excelling patient care and experience, destination development and importance on related industries, marketing strategies, the role of new technologies in the medical tourism industry.

Our B2B Workshop offers B2B Power meetings for healthcare providers and medical tourism facilitators and enablers in an intimate and cozy environment which provides the possibility to directly pitch and develop relationships with your counterparts.

Grasp this learn, discuss, benchmark and network with clinics and hospitals, digital health companies, facilitators, NGOs and governmental institutions that work or have interest to spread their business.
Join us in Athens to a new remarkable experience!

Speakers and experts

Hear from the leading professionals and experts and learn how they are coping with the challenges in the industry

Nick Losseff

Company:
Cleveland Clinic

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Position:
Medical Director for Strategic Alliances and Global Patient Services

Company:
Cleveland Clinic

Country:
UK

Claudia Mika

Company:
Temos International GMBH

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Position:
Founder & CEO

Company:
Temos International GMBH

Country:
Germany

Ilan Geva

Company:
Ilan Geva & Friends

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Position:
Owner

Company:
Ilan Geva & Friends

Country:
USA

Irini Tsimpidi

Company:
SGK Medicredence

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Position:
Regional Manager

Company:
SGK Medicredence

Country:
Greece

Ognjen Bagatin

Company:
Poliklinika BAGATIN

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Position:
CEO

Company:
Poliklinika BAGATIN

Country:
Croatia

Rania Kimrakji

Company:
Royalty Consultants DMCC

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Position:
Founder& Managing Director

Company:
Royalty Consultants DMCC

Country:
UAE

Christos Skarleas

Company:
Hygeia Hospital

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Position:
Radiation Oncologist, Associate Director

Company:
Hygeia Hospital

Country:
Greece

Stelios Kouvaris

Company:
Iatropolis

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Position:
Regional Manager

Company:
Iatropolis

Country:
Greece

Ilaria Giannico

Company:
European Union of Private Hospitals

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Position:
Secretary General

Company:
European Union of Private Hospitals

Country:
Belgium

Farhan Abdulbari

Company:
Qunomedical

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Position:
Business development

Company:
Qunomedical

Country:
Germany

Daniel Coulton-Shaw

Company:
Global Clinic Rating

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Position:
CEO & Founder

Company:
Global Clinic Rating

Country:
Austria

Ioannidis Georgios

Company:
Mitera Hospital

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Position:
Obstetrician, Gynecologist, Fertility Specialist

Company:
Mitera Hospital

Country:
Greece

Christopoulos George

Company:
Mitera Hospital

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Position:
Obstetrician - Gynecologist, Fertility Specialist

Company:
Mitera Hospital

Country:
Greece

Maria Georga

Company:
IMTJ/LaingBuisson

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Position:
Medical Travel Specialist/Regional Manager

Company:
IMTJ/LaingBuisson

Country:
Germany

Zahal Levy

Company:
MediHelp International

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Position:
President

Company:
MediHelp International

Stefano Urbani

Company:
Turismo Medico Italia

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Position:
Co-Founder & CEO

Company:
Turismo Medico Italia

Country:
Italy

Atakan Tublukkan

Company:
Medigo

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Position:
Senior Medical Network Manager

Company:
Medigo

Country:
Germany

Mahnoor Hussain

Company:
Right Choice Home & Away

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Position:
Marketing & Communications Consultant

Company:
Right Choice Home & Away

Country:
UK

Alessandro Santantambrogio

Company:
Acesis

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Position:
CEO

Company:
Acesis

Country:
Italy

Aida Sarkissian

Company:
Advanced Hair Clinics

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Position:
Marketing & Corporate Communications Manager

Company:
Advanced Hair Clinics

Country:
Greece

Dimitris Kavakas

Company:
Redia LTD

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Position:
Chief Executive Officer

Company:
Redia LTD

Country:
UK

Jakub Dejewski

Company:
Fertility Clinics Abroad Ltd | IVF Media

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Position:
CEO

Company:
Fertility Clinics Abroad Ltd | IVF Media

Country:
UK

Alexander Wiecki

Company:
IVF Media Ltd.

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Position:
CMO

Company:
IVF Media Ltd.

Country:
Ireland

Vidya Rani

Company:
PS MediTour

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Position:
Director - Business Development

Company:
PS MediTour

Country:
Oman

Lutz Lungwitz

Company:
German Medical Wellness Association

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Position:
President

Company:
German Medical Wellness Association

Country:
Germany

Ahmad Shahrman

Company:
Euro assist

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Position:
General Manager

Company:
Euro assist

Country:
Egypt

Dr. Prem Jagyasi

Company:
Dr. Prem & Associates

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Position:
CEO

Company:
Dr. Prem & Associates

Country:
India

Klaus Schmerler

Company:
Martin Luther University

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Position:
Researcher

Company:
Martin Luther University

Country:
Germany

Agenda

Agenda Learn the latest trends in the industry

09:15 - 10:50
Speaker: Ilaria Giannico, Lutz Lungwitz, Atakan Tublukkan, Ahmad Shahrman
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I THE ROLE OF PUBLIC POLICY IN ADVANCING MEDICAL TOURISM INDUSTRY
  • 2020: The present, the past, the future in medical tourism
  • Successes and existing challenges of implementation of EU cross border directive
    – What is the position of private hospitals in Europe towards the cross border healthcare Directive?
    – Examples of the implementation of the CBHD in the countries members of UEHP
    – Where do patients travel in order to seek healthcare in Europe?
    – What will be the impact of Brexit on CBHD?
  • European Medical Tourism trend and its implications/development of Health & Wellness Tourism
    – Medical tourism as a strong and successful industry worldwide
    – The role of health tourists in the survival of the clinics on international level
    – Cooperation between clinics, service facilities and facilitators
  • Panel Discussion: Becoming Global medical tourism destination: Development & Management
    – What is the role of the destination touristic offer and its impact on medical travel?
    – Is clustering the only way out for local clinics to achieve global success?
    – Is governmental support essential for the development of medical tourism?
11:20 - 12:50
Speaker: Nick Losseff, Christos Skarleas, Claudia Mika, Stelios Kouvaris
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II PATIENT FIRST: FROM PHILOSOPHY TO PRACTICE
  • Drivers of choice: What makes a parent choose your clinic?
    – How patients researching the market opportunities
    – Choosing destination for medical travel
    – Which are the XYZ in their decision making
    – What can the clinic do to attract their attention
  • Patient experience as an integral component of health care quality
  • Making international patient departments patient-centric
    – Why a separate department for international patients?
    – What are the core functions of an international patient department?
    – How to combine hospital and hospitality?
    Claudia Mika, Temos International
  • Hospital performance management & meeting patients demands
    – What is the process all about
    – KPIs and Metrics for improving processes understanding patient
    Stelios Kouvaris, Iatropolis
13:50 - 15:00
Speaker: Ioannidis Georgios, Christopoulos George, Ognjen Bagatin, Rania Kimrakji
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III VALUE BASED APPROACH IN THE PATIENT JOURNEY
  • Innovation in metrics of patients relationship & treatment
  • Safety of patients as priority of healthcare providers
    Ognjen Bagatin, Poliklinika Bagatin
  • Patient experience trends for 2020 and beyond
    – The Value Proposition as a Healthcare Destination
    – How Technology Facilitates Global Access
    – How to make a unique and remarkable patient experience
    – Customizing patient Journey and experience
    Rania Kimrakji, Royalty Consultants DMCC
15:30 - 17:30
Speaker: Stefano Urbani, Irini Tsimpidi, Alessandro Santambrogio, Farhan Abdulbari
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IV SERVING PATIENTS FROM DIFFERENT REGIONS WITH DIFFERENT NEEDS
  • Italian Medical Tourism patient: A portrait (UX and Marketing personal approach)
    – Who are our patients?
    – Mental model
    – Marketing actions
    Stefano Urbani, Turismo Medico Italia Srl
  • Medical tourism, a key of growth and development
  • How to generate value in Health Tourism?
    – Structural differences between medical and wellness
    – Strategic approach: value vs. volume
    – Interacting with stakeholders
  • Panel discussion: Specificities of different markets: How to win patients from around the world?
    – 4 case studies from medical tourism facilitators
    – Discuss the patient’s XYZ in evaluation of health services
    – Business opportunities and challenges working with facilitators from these regions
    – Is the med tour regional or global phenomenon?
    – Can we speak about global customer?
    – Open Q&A
09:00 - 10:20
Speaker: Zahal Levy, Aida Sarkissian, Jakub Dejewski, Aleksander Wiecki
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V THE ALTERNATIVE ASPECTS OF MEDICAL TOURISM AND THE FUTURE
  • Why health insurance?
    – How can your health insurance plan make a difference?
    – What are the opportunities for health tourism?
    – Private health insurance plan as the only long-term solution
    Zahal Levy, MediHelp International
  • The evolution of the patient-provider relationship: Challenges & Opportunities
    – Can the struggling world health systems be a land of opportunity for medical tourism providers?
    – How has the patient-provider relationship evolved over time?
    – What do consumers and patients expect from healthcare providers today?
    – What can providers do to meet patients’ demands and enhance customer experience?
  • Business development in medical tourism: challenges, opportunities & innovation
    – How can Business Development work in Medical Tourism?
    – What are the challenges and what are the opportunities?
    – Finding new markets
    – Innovation in Medical Tourism – Example: Assistance & Aeromedical Transport Solutions
  • How to design and deliver excellent experience for fertility patients?
    – How to build the relationship before patient’s first visit
    – Treatment process – how handled with care?
    – Why post-treatment patient’s experience is also important
10:50 - 12:30
Speaker: Vidya Rani, Daniel Coulton Shaw, Ilan Geva, Dimitris Kavakas, Klaus Schmerler
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VI NEW MARKETING APPROACHES FOR REACHING NEW PATIENTS
  • Impact of social media on medical travel
    – Social media users worldwide across platforms
    – The science of influence
    – Challenges of social media in healthcare
    Vidya Rani, PS MediTour
  • The only 5 things you MUST be able to do in Medical Tourism & never outsource
    Daniel Coulton Shaw, Global Clinic Rating
  • Successful marketing strategy 0 a tool to promote services to existing patients and to ensure steady flow of new patients
  • Panel discussion: The promotion mix
    – What are the proven strategies and tactics to promote abroad?
    – Do public relations boost growth?
    – To what extent call centers help improve sales?
13:30 - 14:50
Speaker: Prem Jagyasi, Maria Georga, Farhan Abdulbari, Ilan Geva, Claudia Mika, Daniel Coulton Shaw
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VII DISRUPTIVE INNOVATION: EXPLORING THE BENEFITS AND CHALLENGES OF ADOPTION OF NEW TECHNOLOGIES
  • The Future of Global Healthcare and Medical Tourism
    -Major shift in global healthcare and medical tourism
    -Increased adoption of innovative technology and its impact on medical tourism growth
    -Innovation in medical tourism
  • Open floor discussion: Varrios Approaches, Standards and regulations in Medical Tourism
    – International standards in medical tourism
    – International standards in measuring medical tourism (different metrics)
    – Insurance services related to the medical tourism service
    – Regulation for medical travel facilitators
    – Standards and control for medical tourism advertising
    – International standards for patient records
  • How can a CEO build a strong brand in healthcare and medical tourism
    – The marketing department is not building the brand
    – The CEO should know marketing well, it’s part of the job
    – Doctors are usually not good brand builders
09:30 - 11:00
Speaker:
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B2B NETWORKING MEETINGS I

Great opportunity to meet the industry’s largest international buyers: medical travel agencies, tour operators, insurance companies, governmental institutions etc.

11:30 - 13:00
Speaker:
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B2B NETWORKING MEETINGS II

Powerful possiblity to directly pitch and develop relationships with your counterparts in an intimate and cozy environment.

14:30 - 18:30
Speaker:
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HOSPITAL SITE VISIT

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Event Venue

Venue informations

Address:

Leof. Andrea Siggrou 115, Athina 117 45, Greece

Phone Number:

+30 21 4402 1234

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